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check out the prior threads on here. there are lots of discussions on price. what part of the country do you live in? in the northeast the IS seems to be going for somewhere in the 30 or 31k range. i can't speak for other parts of the country. i just ordered mine yesterday for 30,400.
 

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i think it's pretty regional. for example in the northeast, the IS isn't doing nearly as well as it is in the california market. in fact in many cases lexus is offering dealers $1000 cash back as an incentive to make deals on it. that's one reason why the IS is to be had at around 30.5 or 31k around thee parts.
 
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