The 330ci is about $34,990 MSRP - before you ballon the price with options. The 330Ci is the up-level coupe trim of the 3-Series. Upgrades over the 325Ci include power front seats, 17-inch alloy wheels, and a 225-horsepower engine. The IS300 is a very nice car, but the BMW is just better. You do know that, right? I know you are sick of hearing that, but it's true. The advantage of the IS300 is in it's price.