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"According to automotive researcher J.D. Power and Associates, a car's image and reputation also are key factors. And no other model comes close to the storied, 47-year heritage of the Chevrolet Corvette. In Power's 2000 APEAL (Automotive Performance, Execution and Layout) study, the Corvette's reputation was cited by 25 percent of respondents as a reason to buy the car, helping the Corvette remain at the top of the sports car APEAL category for a fifth straight year."

http://carpoint.msn.com/Browse/win_4019369.asp

[This message has been edited by Chiphead (edited November 12, 2000).]
 
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