Well my opinion I guess.
Originally i was thinking blue or white. Thought the white would look badass with dark tint.
Then I saw a black IS and it REALLY caught my eye. Later i saw an SBM out of the corner of my eye and immediately noticed. One day i'm in my friends freshly cleaned black, and people kept gawking.
We came back from where we went and were sitting at a light. He says "whoa check it out...theres a white IS". I looked, didnt see it. Hes all "over there!" and is pointing. I still cant see it. He points again and...oh yeah there it is. Completely 100% not eye catching. Looked like a plain ol Mirage or Civic or something. Immediatele I crossed white off my list and decided on SMB (well technically IBP since no SBM in '02).
So, I went against white 'cause i felt it looked WAY too plain. I've even seen ones with white wheels and wasnt too impressed. My .02